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How u77 Handles Your Personal Data

This Privacy Policy sets out exactly what personal data u77 collects when you open an account, deposit via UPI, Paytm or PhonePe, or browse our lobby — and…

Data we collectHow we use itYour rights under Indian lawCookie controlsContact our privacy team

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What This Policy Covers and Where It Applies

u77 Service availability depends on jurisdiction. It is the user's responsibility to check local law before access.

This policy applies to all personal data processed by u77 in connection with accounts accessed from India, where access is permitted under local law. We collect data you provide at registration — name, email address, mobile number — alongside transactional records generated when you use UPI,

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Paytm or PhonePe to fund or withdraw from your account. We also gather device identifiers, session logs and browsing behaviour within our platform to keep your account secure and to improve the experience we deliver. Data is stored on servers with encryption at rest and in
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transit. We do not sell your personal data to third parties. Retention periods follow applicable Indian data protection requirements, and we delete or anonymise records once they are no longer needed for the purpose for which they were collected. Your rights in this area depend on
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local law and apply where local law permits.

Service availability depends on jurisdiction. It is the user's responsibility to check local law before access.

REACH OUR PRIVACY TEAM

How to Contact Us About Your Data

If you want to access, correct or delete the personal data we hold about you, our privacy team is available through the channels below.

Email Send your data access or deletion request to our privacy address. We log every request with a reference number and reply within 72 hours with a clear next step.

Live Chat Our support window is open around the clock. Start a chat from any page and ask to be connected to the privacy team — the agent will escalate your request immediately.

Help Centre Our online Help Centre carries step-by-step articles on submitting data requests, updating account details and adjusting cookie preferences without contacting support at all.

HOW WE PROTECT YOUR ACCOUNT

Data Handling, Cookies and Account Security at u77

Every measure we take around your data is designed to be transparent and verifiable.

Data Collection

We collect only what is necessary — your name, contact details, device ID and payment method metadata when you transact via UPI, Paytm or PhonePe. No surplus data is requested or retained beyond what that transaction requires.

Cookie Controls

Our cookie banner lets you accept, reject or customise non-essential cookies on your first visit. You can return to cookie settings at any time through the footer link without logging in to your account.

Account Security

Passwords are hashed and never stored in plain text. Sessions are protected by token rotation, and any login from an unrecognised device triggers an SMS verification step to your registered mobile number.

Data Retention

Transaction records tied to UPI, Paytm or PhonePe are kept for the period required under applicable Indian financial regulations. Once that period expires, records are anonymised so they can no longer be linked back to your identity.

Third-Party Sharing

We share data only with payment processors, identity verification partners and fraud-prevention services necessary to operate your account. Each third party is bound by a data processing agreement that mirrors our own privacy standards.

Your Rights and Requests

You may request a copy of the data we hold, ask us to correct inaccuracies or request deletion — all subject to local law and the limits it permits. Submit your request by email or live chat and we will confirm receipt within 24 hours.

Frequently Asked Questions About Your Privacy

Below are the questions we receive most often about how u77 handles personal data, cookies and account records. If you do not find what you need here, reach out to our privacy team directly through email or live chat and we will clarify your specific situation.

We collect your name, email address, mobile number and the payment method you choose — UPI, Paytm or PhonePe. Device identifiers and session logs are also recorded to keep your account secure and detect unusual activity.

Payment records are used to verify deposits, process withdrawals and comply with applicable Indian financial regulations. We do not use this data for marketing profiling or share it with advertisers at any point.

Yes. Send a data access request to our privacy team by email or live chat. We will compile your records and deliver them in a readable format within the timeframe permitted under local Indian data protection law.

Contact our privacy team by email or chat, state that you want your data deleted, and include your registered mobile number. We will process the request subject to any retention obligations imposed by applicable Indian financial or legal regulations.

We use essential cookies to keep your session active and optional analytics cookies to understand how you navigate the platform. You can accept, reject or adjust optional cookies at any time through the cookie settings link in our footer.

We share data only with partners that are essential to operating your account — payment processors for UPI, Paytm and PhonePe, identity verification services and fraud-prevention providers. All partners sign data processing agreements before receiving any information.

We retain account and transaction data for the period required under Indian financial regulations. Once that period passes, records are anonymised or deleted so they can no longer be associated with your personal identity.

How u77 Handles Your Personal Data

How to Contact Us About Your Data

Data Handling, Cookies and Account Security at u77

Data Collection

Cookie Controls

Account Security

Data Retention

Third-Party Sharing

Your Rights and Requests

Frequently Asked Questions About Your Privacy

01 What personal data does u77 collect when I open an account?

02 How is my UPI or Paytm transaction data used?

03 Can I request a copy of all the data u77 holds about me?

04 How do I ask u77 to delete my personal data?

05 Does u77 use cookies, and how can I control them?

06 Does u77 share my data with third parties?

07 How long does u77 keep my account and payment records?

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